University of North Carolina, Charlotte
Charles Bodkin is a Professor of Marketing at The Belk College of Business, University of North Carolina at Charlotte. He earned his Ph.D. from Virginia Tech. He has published in numerous journals including Industrial Marketing Management, the Journal of Marketing Management, The International Review of Retail, Distribution and Consumer Research and Corporate Communications: An International Journal. He teaches in both the undergraduate and M.B.A. programs. He is a past recipient of the Belk College’s Outstanding Service Award and the Gray’s M.B.A. Faculty Teaching Award. He is a past president of the Charlotte Chapter of the American Marketing Association, has served on various committees throughout the Charlotte business community.