Wixom is a Principal Research Scientist at the Massachusetts’s Institute of
Technology Sloan School of Management Center for IS Research (CISR). Dr. Wixom
directs and conducts academic research that targets the challenges of senior
level executives at CISR's more than eighty global sponsor companies. Her area
of expertise includes how firms build and deliver business value from
enterprise data capabilities.
Prior to CISR, Dr. Wixom was a tenured faculty member at the University of
Virginia's (UVA) McIntire School of Commerce for fifteen years where she taught
courses in data management and business analytics at the undergraduate,
graduate and executive education levels. Dr. Wixom is a two-time recipient of
the UVA All-University Teaching Award (2002, 2010), which recognizes
professors’ teaching excellence and particularly those professors who inspire
and motivate students. This honor is especially meaningful to Dr. Wixom because
she earned her undergraduate degree at the University of Virginia.
Since the mid-90’s, Dr. Wixom has explored data warehousing, business
intelligence, business analytics, and big data. Her research ranges from
large-scale surveys to in-depth case studies, and four of her cases have placed
in the Society for Information Management Paper Awards competition: First
American Corporation (1999), Owens and Minor (2000), Continental Airlines
(2004), and Sprint (2008). Dr. Wixom is a leading academic scholar, publishing
in such journals as Information Systems Research; MIS Quarterly; MIS Quarterly
Executive; and Journal of MIS, and she has presented her work at national and
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